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Beyond the Meat: Press, Community & Impact
Making Noise. Damn Proud
Israel's Best Meat Restaurant Food Magazine 2025
Second year in a row! Defending our title at the top of Israel. Thank you to our fans for proving once again that you just can't argue with madness, dedication, and true love for meat.
See the Madness
The Show on Screen
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A Taste of the Show
The Meat Showdown: Smoker vs. Grill
Shaveh Bedika | Channel 12 News
Menachem Horowitz and Rafi Ginat visited us to settle the eternal debate. They came, they tasted, and quickly realized that you just can't argue with deep smoke, live fire, and crazy cuts.
The Arayes That Breaks All the Rules
Hai BaLaila | Keshet 12
Food critic Rita Goldstein stopped by from "Hai BaLaila", so we surprised her with an over-the-top, smoked, and unconventional Arayes. Watch what happens when a meat-show takes over the pita.
A True Carnivore's Wish
Wish Ambulance | Friends of MDA Israel
We hosted MDA's "Wish Ambulance" along with Kevin Rubin, to fulfill the dream of a brave kid who wanted to meet a Pitmaster and feast like a boss. Seeing his smile at the table is our greatest victory.
Pitfest: When the Madness Hits the Forest
Pitfest | Shot & Edited by Itamar Kagan
We took our smokers, our cuts, and all our fire – and threw an insane meat festival right in the middle of nature. Crazy food stands, an electrifying vibe, and a massive carnivorous feast under the open sky.
Bringing the Show to the TV Studio
The Daily Report | Reshet 13
Who said you can't serve crazy meat in an air-conditioned studio? Two of our Pitmasters dropped by "The Daily Report" to set the table, slice some cuts, and explain exactly why we don't have a menu – but an experience that's driving the country crazy.
The Phenomenon Driving the Country Crazy
Main Edition | Channel 13 News
How did a carnivorous feast become a smash hit with a waiting list? The Channel 13 News crew dove into the heart of the Pitmaster madness to document the show, the fire, and the concept everyone is talking about.
Bringing the Food Truck to the Studio
Eden & Oded | Channel 14
We took a break from the fire in Jerusalem and dropped by Eden and Oded's studio on Channel 14. We brought insane tastes from the "Auto Ochel" festival to show them how we turn the Pitmaster experience into rule-breaking street food.
Who Needs Coffee When You Have Smoked Meat
Pothim Shishi | Reshet 13
We visited Channel 13's "Pothim Shishi" to wake up the studio like only we know how. Our Pitmaster set the table with insane cuts, explained our meat show, and proved that a carnivorous feast is perfect for any time of day.
A True Carnivore's Bar Mitzvah
Private Events | Pitmaster Be'er Sheva
This is what a celebration looks like when you skip the basic halls and go for an insane meat feast. A sneak peek into a private Bar Mitzvah event at our Be'er Sheva branch, with lots of fire, ringing bells, and fall-off-the-bone cuts.
Can You Smell the Smoke Through the Radio
Radio Haifa | Alonim Branch
Probably not, but we definitely made all of Radio Haifa's listeners drool. One of our Pitmasters from the Alonim branch went on air to talk about the meat feast driving the North crazy. Warning: Do not listen on an empty stomach.